If you have followed my publishing career for a while, you may know that I launched a campaign on Kickstarter back in 2018. it funded and I was able to cover costs to produce Spring’s Calling. You may have also seen my retrospective, in which I noted I didn’t foresee myself using the platform in the future.
If you take a look at the title of this post, you may be going “Wait a minute…what gives?” Well, a few things have changed since that post and that campaign. I am more established in my author career. I have a backlist which I can pull from to offer enticements to backers. Plus, the platform itself has changed. There are more Publishing projects. Heck, as of this post, the number 1 most funded project is Brandon Sandersen’s Four Suprise Novels.
I have also gained some knowledge from other authors who have made it a large part of their publishing strategy to launch series on Kickstarter. So, I am going to be taking another swing at this platform, but I’m adjusting my approach.
What does that look like? here’s the quick rundown:
- In about 99% of the campaigns I have planned, the product being funded is already 100% complete and ready to go. This means for new series, backers get at least a 6-month exclusive access to the books before they are live on retailers. They will be available for pre-order following the campaign but only backers will have the books at that time.
- I will be using this strategy to launch new series. Each campaign will seek to fund between 2-4 books at a time. That means in some cases, backers will get their rewards up to a year ahead of general release.
- Backers will get access to exclusvie campaign perks that won’t be available* outside of the camaigns.
* For shrot story content, I reserve the right to use them as reader magnets at a later date, but backers have first crack at the new content.
So, if this sounds like something you might be interested in, feel free to head on over to Kickstarter and create a free account. You can also sign up for my Kickstarter Crew newsletter to be notified of upcoming campaigns!